Why is it that very few FinTech startups keep growing, and securing licenses and partnerships… while most other startups struggle and run out of money?
They all operate in the same environment, get almost the same level of seed investments, graduate from the same incubators, are subject to similar regulations, and face the same competition... What is it that those successful few FinTechs have figured out?
If your FinTech startup plans to apply for (or got stuck with) a FinTech, PSD2, EMI, MSB, or a similar license and you don't have the resources to hire help, but need clarity about your next steps...
It is an unfortunate truth about financial startups: the regulatory barrier to enter is high and you need to have many things in place (people, technology, partnerships, documentation, license approvals...) before you are even allowed to start. If you don’t manage your resources carefully, you risk running out of money.
In a decade of working in FinTech compliance, I came to believe that the majority of FinTech leaders don’t realize that all they need to do is to align their decisions about compliance with the same approach they use for technology development. Or, in other words, do the right things at the right time.
If you are a FinTech Founder or a CEO, what you want is to build and grow a uniquely successful business, to have more customers, to be a global leader, to prepare and execute a successful exit. You want to launch new products, eliminate your competition, and raise more funds. AND – you want to do all of the above with clarity and confidence, and never worry about compliance (ideally – never spend any money or time on compliance). You want your compliance to be effortless and invisible (and in the perfect word - free).
When all of that happens, you will feel like you've changed the industry and you are the next Elon Musk or Jeff Bezos, and you will have a sense of accomplishment and a true validation of your exceptional leadership and visionary skills.
Your little "problem" is that to launch anything in FinTech you need TONS of approvals, licenses, permissions, and audits. Your regulators, banks, and partners rely on compliance information, documentation, and policies much more than they rely on your financial projections, market research analysis, or your innovative technology. Investors, regulators, and banks often want to know if the thing you are doing is legit before they ask when it will become profitable.
The FinTech industry struggles with profitability and scaling challenges. Founders and investors alike are looking for compliance to help solve these two problems (profitability and scale) and there is only one efficient way to approach it – manage and deliver compliance projects as agile and lean tech projects.
If compliance leader looks at their role as a “job” and a series of tasks and activities, they will likely never get ahead, because they won’t be delivering what their company boards and management expect.
Senior management does not want perfect compliance, they want things done (yesterday), more customers, more investors, and more revenues.
The compliance function is not just onboarding, scanning, monitoring, approving, or risk rating customers or producing reports (this is pre-2008 crisis old-fashioned thinking if you ask me).
In 2021 and beyond, the compliance function must shift from information provider to the implementation function and is normally expected to deliver 1-2 large projects a year (new license, the launch of new products, new partnership, implementation of future PSD3…) and everything must be subordinated to these goals.
Let’s look at a licensing project as an example.
I’d like to suggest that the only way to efficiently and cost-effectively go about securing a financial license with all the resources, time, and team constraints is to establish it as a lean-agile project.
What I mean by this is the following: you need to understand the phases of your project (the application process in this case) and what actions and deliverables will help you make progress at each phase, and you focus on what is important at each phase.
When you concentrate on the right sequence of deliverables during the right time of the licensing process, and you know your next milestone, you can track your progress better, you can plan resources better and you no longer need to chase down millions of different ghosts, perceived problems, and non-essential issues that are likely not even relevant.
Plus, if you never managed a large-scale compliance project, such as securing a license, you won’t be seriously considered for the CCO role in this day and age.
Compliance leaders may be arguing in their head right now – “but that’s not compliance role to manage projects and plan resources, I need a business owner or a project manager to do that…”
Well, think again. Company management and founders think it is the compliance leader who should be driving this because they don’t fully understand the risks and consequences, so you (if you are a compliance leader) really have two options:
So, if you are no longer satisfied with the old-fashioned ways of implementing compliance, and are ready to implement “just in time” agile principles for your Licensing Project you can get a complete implementation roadmap and get your questions answered RIGHT NOW!
It’s not just a few tactical hints, but a comprehensive implementation blueprint for a FinTech Licensing Project covering each step from the pre-application phase to making sure you know what to do when the license is granted.
I’m excited to be able to help you gain clarity and confidence about your next steps toward expanding and accelerating your business and getting your license approved!
Look around – how often have we seen exceptional all-star teams with comfortable funding buffers, great networks to leverage, supported by leading consultants, hiring top engineering talent, announcing major partnerships with banks…
They publicly celebrated the launches of their projects only to see that their licensing processes took 18-24 months and cost $20+ million.
Look at how many years Revolut was waiting for their banking license, look at the Libra project not being able to figure out their regulatory situation since summer 2019, study quite modest progress of both Swiss crypto-banking projects… Just to name a few…
To tell you the truth – I’ve never seen a successful license application where everything was ready. There are always trade-offs and compromises and missing things, but if you have not gone through this process before, you would not necessarily be able to guess, what’s important and what’s less critical.
Which is why I created a very unique practically focused workshop where you can learn how to successfully secure your FinTech license while avoiding unnecessary delays and waste of resources.
By the time you will finish this FinTech Licensing Workshop, you will have clarity about the core success ingredients any growing FinTech needs to massively scale operations and get regulatory approvals easier and faster.
This value-packed condensed and pragmatic training will help you apply the "just in time" principles to FinTech licensing.
What you will get:
Why this works: In the last several years, Yana Afanasieva and Competitive Compliance have successfully completed 12+ FinTech license applications in multiple jurisdictions, and will share with you first-hand experience about how long it takes and what the differences and similarities between countries, local requirements, and regulatory expectations are.
Logistics: Login details and instructions on how to access the workshop recordings will be sent to you immediately after completing the payment, granting you instant access to downloadable templates and video training.
How do I know that your experience will work for my business? What if my business model is very unique?
During my years at PayPal as a head of regional compliance, a part of my job was to review and vet startups and merchants who wanted to work with PayPal. Later on, I helped dozens of startups either as my direct clients or students or as a part of working with acceleration programs. This experience confirms that about 90% of compliance documentation and strategies can be standardized.
Is there a refund policy?
There is no refund policy for any of the offers. As soon as you have accessed the content, it is non-refundable.
How long will I have access to the content?
Once you have access, all content within your relevant modules and templates is made available to you immediately and downloadable immediately, you can just keep it for as long as you wish. The recordings of the LIVE workshop will be available within 24 hours.
Yana Afanasieva has led regional European compliance departments for PayPal and Amazon in Luxembourg for several years. In late 2016, she started her compliance-as-a-service business in Zug, Switzerland, and delivered great results for Mara, TenX, Aza/BitPesa, Lirium, BitFlyer, LCX, and several other prominent FinTech startups.
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